Kologne International

Image	Date	Title
	2019	Organizational Management and Entrepreneurship Author : Olivia Johnson Subject : Business and Management ISBN :9781682855843 "Entrepreneurship is the formulation and the execution of a business plan according to the market demand with the motive of yielding profits. The significant attributes of a successful entrepreneurial Read More
	2019	Principles and Practice of Supply Chain Management Author : Judy Dickens Subject : Business and Management ISBN :9781682856147 "Supply chain management is the management of the flow of goods and services from production to consumption. Networks, channels and node businesses are essential for the movement of products and services Read More
	2019	Procurement and Supply Chain Management Author : Oliver Johnston Subject : Business and Management ISBN :9781682857472 "The method of finding and acquiring goods or services usually through a bidding process is known as procurement. It is useful for ensuring that the buyer receives these goods or services at the best price Read More
	2019	Project Management: Advanced Principles and Practice Author : Herbert Diaz Subject : Business and Management ISBN :9781682856123 Project management is the initiation, planning, execution and control of tasks to achieve goals and set objectives. Other roles of monitoring, documentation and closing of products are also significant Read More
	2019	Strategic Brand Management Author : Dale Saunders Subject : Business and Management ISBN :9781682856734 Brand management is the planning and analysis of the perceived image of a brand in the market. The most important aspect of any brand is its relation to its target audience. Tangible aspects like the Read More
	2019	Strategic Brand Management: Building, Measuring and Managing Brands Author : John Dixon Subject : Business and Management ISBN :9781682857229 "Brand management is the planning and analysis of the perceived image of a brand in the market. The most important aspect of any brand is its relation to its target audience. Tangible aspects like the Read More
	2019	Supply Chain: Planning and Execution Author : Judy Dickens Subject : Business and Management ISBN :9781682856154 "A supply chain involves multiple stages. These include the regulation of natural resources, extraction of raw material from these resources, varied processes of production, storage in different geographical Read More
	2018	Advertising and Branding: Creating a Global Business Author : Kenneth Cliffe Subject : Business and Management ISBN :9781682854556 Advertising and branding are two primary aspects of marketing. They are both a distinct field of study but are often studied in confluence with each other. Advertising involves either an audio or visual Read More
	2018	Asset Management Author : Joseph Lowell Subject : Business and Management ISBN :9781682854563 Asset management refers to the practice of controlling, managing, and maintaining any type of assets, both tangible and intangible. Assets are generally concerned with things which have a financial value Read More
	2018	Business Management: Integrating Planning and Execution Author : Rita Lamotta Subject : Business and Management ISBN :9781682854044 Business organizations are entities which sell a product for commercial purpose. In some instances, this product could also refer to a service. Business management covers the administrative and managerial Read More

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